Meet IronKind: A Smarter Way To Sustain Your Energy

IronKind is Intentional’s first supplement—a thoughtful, science-backed solution to one of the most common yet overlooked health concerns: iron deficiency. As a women-founded company, we wanted to create a formula that works with your body, not against it, providing for natural iron balance.

Iron Deficiency — Prevalent Yet Overlooked

One out of three adults worldwide struggle with iron deficiency. Women are at a higher risk of iron deficiency due to biological functions such as menstruation, pregnancy, and lactation (Tawfik et al., 2024). Vegans and vegetarians also struggle with getting enough iron in their diets as they avoid red meat—one of the main sources of heme iron. 

However, 70% of iron deficiency goes undiagnosed as the diagnosis relies on the ferritin and hemoglobin blood test, which is intimidating and inaccessible to many individuals (Howard, 2024; Jefferds et al., 2022). 

The common symptoms of iron deficiency include constant fatigue, weakness, pale skin, brittle nails, shortness of breath, and headache. The symptoms can be extremely mild, causing most to miss the early signs of anemia, the more severe case of iron deficiency (Mayo Clinic, 2022). 

While traditional iron supplements work in boosting iron levels in the body by overloading your body with free floating iron, it often falls short, causing nausea, bloating, and poor absorption rates (Nguyen & Tadi, 2023). In fact, only about 15% of iron supplements are absorbed — the unabsorbed free-floating iron could act as free radicals and cause inflammation in your gut lining, leaving you feeling discomfort (Ems et al., 2023; Gasche et al., 2004).

What Makes IronKind Different?

Unlike traditional iron supplements, which can irritate the gut, IronKind is powered by lactoferrin and prebiotics, a scientifically backed duo that optimizes iron absorption while supporting overall gut health.

Here are some advantages of IronKind:

• Boosts and sustains energy: Iron is a key component of hemoglobin, the protein in red blood cells that carries oxygen throughout your body. When iron levels are low, your body struggles to deliver oxygen efficiently, leading to fatigue and sluggishness. Lactoferrin enhances iron transport and absorption, ensuring more iron reaches your bloodstream, while prebiotics support a healthy gut microbiome, improving overall nutrient uptake for sustained energy (Kowalczyk, 2022; Artym, 2020).

• Supports muscle recovery following strenuous exercise: Lactoferrin in IronKind promotes muscle recovery. In a 2024 research study, lactoferrin and creatine in combination or alone can slow the muscle decay process while further boosting the synthesis of muscle and muscle fiber (Wu et al., 2024). 

• Supports gut microbiome and strengthens gut barrier: Both lactoferrin and prebiotics in IronKind have been studied to exhibit positive effects in the gut by strengthening the intestinal barrier and naturally balancing gut microbes (Buccigrossi et al., 2007; Oba, 2020). 

• Improves nutrient absorption and digestion: Athletes and active individuals are highly susceptible to iron deficiency due to the loss of iron through excessive sweating and the loss of red blood cells from microtears in muscles, lactoferrin in IronKind provides a boost in iron absorption that could help your body absorb dietary iron better. According to a 2008 study in long-distance runners, lactoferrin has been shown to significantly increase iron absorption in the body, preventing sports anemia (Koikawa, 2008). 

IronKind — A Game Changer

Harnessing the power of lactoferrin and prebiotics, IronKind optimizes iron absorption, supports gut health, and fuels your body—without side effects or scheduling restrictions. As a women-founded company, Intentional wants to bring a supplement that works in harmony with your body. Whether you're looking to boost energy, enhance muscle recovery, or strengthen your digestion, IronKind works with your body, not against it.